Tonite for Paul Smith Jeans

1 05 2008

Two completely different UK labels have gotten together this season – Tonite and Paul Smith.

This work was a special request from Paul Smith to design a capsule collection for their Japan stores. It will also be making it’s way to London with a very limited appearance at the P.S. Borough store. This is the very first preview. It is heading into stores now.

The name of this collection is “Robinstein Frankencrusoe” and as that suggests, it’s about a combination of the attributes of those two (Robinson Crusoe & Frankenstein) mythical figures. Frankenstein, alienated by a hostile, war-like society, escapes and takes to the Sea, pursuing the Sun and the promise of a better life. However, he is ship wrecked and washed ashore on a small tropical island, where he is discovered by it’s only resident, Robinson Crusoe. They form a friendship and an alliance and the clothes reflect their collective ideas about survival.

There are elements of surf-style and punk in the clothes, which are part of Fergadelic’s ongoing attempts to meld the Punk with the Hippy!

It’s a very interesting collaboration and especially an unexpected choice by Paul Smith. The most prominent UK designer once again shows his appreciation for underground talent.

The collection is now hitting stores in Japan and London. We expect the line to sell out rather quickly, so if you are interesting go to the stores in the next couple of days. Via Highsnobiety.

Check out the collection after the jump.





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